conclusion

Conclusion from research

Due to the questionnaire that we carries to 40 respondents and the detailed interviews constructed on 2 individuals by each group members, we managed to obtain some useful research that has helped us overall to get an idea of what our target audience is going to be for our thriller film and also the type of expectations our audiences will be having.
In order to try and get the most accurate results, we tried to get people of all types of ages and from all types of ethnic backgrounds to construct our interviews. However, we found that it was a lot more difficult to get those of an older age to take an interest and take a few minutes out of their time to help us get the research we wanted. Once constructed the results of the questionnaire, we found that less than a 1/4 of those aged over 30 took part, so we came to the conclusion that it would be beneficial to make our target audience between the ages of 16- 30. This is simply because the majority of respondents fell in those age groups so we have a better understanding. Also when asked whether the rating of the movie affected the respondents choice and what certificate they preferred to watch, the highest results were films of a certificate 18. Those who said the rating affected their choice; it was mainly due to them finding young family 12A movies boring and not as exciting than an 18 rated film. In relation we want to provide that sense of excitement and enigma to our audiences instead of just a ‘boring’ film, which we discovered via our research.
With our research, we also found that mainly those of a white and asian ethnicity mostly spend their money in the cinema due socialising reasons, pleasure but most importantly the storyline. This gives the suggestion that what the film is about indicates a lot about the total revenue the film will make in general. Also through our research we found that the types of movies they were mostly interested in were Horror, action and Comedy films, with Horror films winning ¼ of the vote. When asked if they enjoy watching thrillers, half of the respondents agreed, so we concluded that the sub-genre of the film that we will be producing either between a horror thriller and a comedy thriller.
From the results of the detailed interviews, we also concluded that within thrillers, they like to see a lot of blood, disturbing scenes and intense moments to keep them wondering, asking questions in order to keep them interested. We also found that it is not particularly important to have some sort of “thrill”
from the opening sequence. This sort of information was very useful as it shows that it is possible to produce a good film, but in our case a good opening without making it too complicated.